Have you heard of The Cools? One part Tumblr, one part Facebook, and one part online shopping, The Cools is a social marketplace unlike any other. You can share your favorite looks, art, and design with friends, and most important, sell your own items to those who share your tastes. Follow trendsetters like the Clarins sisters and designers such as Erin Fetherston. When you sign up, you’ll be asked a series of questions, in hip typefaces, that determine your style. Each user has a dashboard, where you can upload pictures a la Pinterest to your friends.
Named “hottest tech of 2012” by FMM (along with a little app you may have heard of called Instagram), The Cools opened to the public this month.